Republican strategist and former adviser to President George W. Bush, Leslie Sanchez is a CNN political contributor. An author and frequent columnist, Sanchez is founder and CEO of Impacto Group LLC, a communications and market research firm, which specializes in defining social and economic trends affecting women and the emerging U.S. Hispanic community. For her work, Hispanic Business magazine named her one of the nation’s “100 Most Influential Hispanics.”
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A veteran of numerous local, state and national campaigns, Sanchez is known for her straightforward style and in-depth understanding of the political and cultural landscape inside—and outside—Washington, DC. In 1999 she served as deputy press secretary at the Republican National Committee where she was one of the principal architects of the Republicans’ first-ever multi-million dollar ad campaign aimed at Hispanic voters.
Sanchez was appointed executive director of the White House Initiative on Educational Excellence for Hispanic Americans. She also served as a legislative aide to U.S. Rep. Henry Bonilla (TX-23)—where she worked on immigration and border security legislation as well as Appropriations for the Departments of Justice, State, Treasury and Transportation.
As a political analyst, Sanchez’s analysis has appeared in the Wall Street Journal, The New York Times, The Washington Post, U.S. News & World Report, as well as NBC, ABC, CBS, CNN, Fox News Channel, MSNBC, Univision, Telemundo and leading programs, including NBC’s “Nightly News,” the “Today” show and PBS’s News Hour with Jim Lehrer.